Redding Oil Company Story
John Reiser and Earle Morgan established Redding Oil Company in 1939 as a petroleum distributorship. The company was incorporated in California in 1959 and now is owned by the Reiser family. Corporate officers include Vince Reiser as President, Rick Reiser as Secretary and Chris Reiser as Chief Financial Officer.
The company is a full line petroleum product distributorship, marketing gasoline, diesel, kerosene, lubricating oils, greases, diesel exhaust fluid (DEF), accessories, and convenience grocery products. We operate a petroleum product distributorship in Red Bluff under the name “Fisher Oil Company."
The company sells products to commercial, industrial, agricultural, governmental, and other consumer accounts, and through 4 branded retail outlets in Northern California, which are company owned and operated and which also accept fleet cards through the Flyers Energy cardlock network.
The company delivers fuel in 150 – 3,500 gallon quantities to customers with tankwagons based in Red Bluff and Redding. Flyers Energy took over operation of the Company’s cardlock fuel system and truck/trailer hauling operation in May 2014.
The Redding Oil Company management team includes Vince Reiser as Chief Executive Officer, Manny Harris as Operations Manager and Chris Reiser as Controller.
Since the company was founded in 1939, our basic marketing goal always has been to provide overall customer satisfaction. We also realize that long-term customer satisfaction cannot be maintained without a good group of conscientious employees. Our management personnel have been with us an average of 28 years and our local delivery drivers have been with us an average of 18 years.
Pictured from left to right: Jim Morgan, Mike Morgan, John Reiser, Jack Reiser.